We took our design cues from the industrial heritage of Edinburgh, where the Innis and Gunn Brewery Company is based. A long history of engineering and high architecture makes the city what it is today, and this is reflected in the uncompromising design details that are the bedrock of the design.
Angram built on the industrial heritage by machining the details into the font body. Therefore the design incorporated the origins of the location and the brand, and allowed the team to change the embossed details simply through new machining processes.
As a contrast to the modern stainless steel finish, the long middle section was replaced with oak, a nod to the aged oak beer customers know so well. The result is a traditional yet modern, precise yet organic beer column, where old and new are combined harmoniously as a whole. It's fair to say these draft beer fonts stand out on any bar.
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